CBD Companies Founded by Former Athletes
CBD is becoming an increasingly popular natural health aid used for treating anxiety disorders, chronic pain, inflammation, and a host of other conditions. The public has seized onto the hemp-based elixir with enthusiasm, and its rise to stardom shows no signs of slowing down. So, when we found out that CBD is gaining traction among former professional athletes, we had to know more.
It turns out that cannabinoids are particularly well suited to the rigors of pro-sports. For many players, pain is a fact of life. Injuries are commonplace, and organizations like the NFL have come up against a lot of controversies due to the ease with which narcotic pain medications are dispensed to players.
Indeed, the opioid epidemic has hit the professional sports industry hard, and when it’s time for retirement, many athletes find themselves with ongoing chronic pain and an unwanted battle with addiction to the pills that control it.
The World Anti-Doping Agency (WADA) took CBD off the list of banned substances in 2018; a small but decisive victory for cannabis proponents within the sports world. Although the compound is still banned in certain leagues, the stigma surrounding it is dissipating as more athletes come forward with their remarkable stories of how CBD has helped improve their quality of life.
Sports figures are not just taking CBD; they are joining ranks with the burgeoning industry to spread the word about its benefits, particularly as it is related to some of the unique problems among pro athletes. In this article, we highlight four companies founded by former professional players that are worth looking at.
Kevin Moran and Matt Lombardi
Last October, Kevin Moran, a former pitcher for the Chicago White Sox and former Canadian professional ice hockey center Matt Lombardi got together to launch Beam, a new CBD wellness company.
Kevin and Matt had been introduced to CBD previously and had excellent success using it for pain and inflammation as well as an effective sleep aid. The results they had were so remarkable that they decided to begin sourcing their own products. They wanted to be able to offer a full-spectrum tincture that contained no THC, and that is precisely what they have done.
Beam’s tinctures are technically broad-spectrum. This is where the CBD is isolated from all the other compounds in the hemp to remove any trace amounts of CBD. The other terpenes and cannabinoids are then added back into the formulation to provide users all the benefits of a full-spectrum product without the concern about drug-testing issues.
The company offers tinctures, protein bars, and salves—all made with CBD that has been sourced from organic, non-GMO Colorado hemp.
Floyd Landis is a former professional cyclist who would have won the 2006 Tour de France, but he tested positive for performance-enhancing drugs and was suspended from professional competition.
He turned to opiates as a way of dealing with his physical pain and the depression he felt over his devastating loss. Before long, he had developed a full-blown addiction.
After being introduced to CBD and discovering its benefits firsthand, his health and wellbeing started to improve. He was able to recover from his dependence on narcotics and start living his life again. In 2016, he embarked on a new venture and founded Floyds of Leadville, a cannabis company focusing on wellness products for athletes.
Floyd’s carries CBD oils, soft gels, and more. One of their most popular products is a powdered recovery drink high in protein and CBD. Floyd is very outspoken on his website about his struggles with addiction and how CBD may help others like him to kick the habit and live a healthier life.
Eugene Monroe is a former offensive tackle for the Ravens and the first NFL player to advocate using CBD to treat injuries and the chronic pain that accompanies them. He partners with Green Thumb Industries which is an organization actively working to spread knowledge about the benefits of cannabis.
Monroe himself is actively involved in educating the public about chronic traumatic encephalopathy (CTE), which is a type of brain injury common in pro football players—over 90% or them, in fact— and how the neuroprotectant qualities of CBD can help. His role in the cannabis industry is primarily in philanthropy and education around the cannabinoid, and he has made substantial financial donations to advance research surrounding cannabis.
He is also very passionate about the misuse of opiates in the NFL, which is notorious for freely doling out prescription pain meds to players yet prohibiting the safe use of cannabis. Over 70 percent of pro-football players surveyed have abused prescription opiates.
Team trainers and doctors have historically turned a blind eye to the devastation the overuse of these drugs has caused, with the only goal being to get hurt players back in the game. Changing this culture in pro-football to allow players to have the choice of using cannabis-based products could be a literal game changer.
Another retired NFL player and outspoken advocate for CBD is Kyle Turley. The 41-year-old offensive lineman suffered over 100 concussions during his ten-year career with the NFL. He was diagnosed with chronic traumatic encephalopathy (CTE) which is a progressive and degenerative brain disorder caused by repeated head injuries.
At the end of Kyles career, he found himself suffering from addiction and severe depression that led him to suicidal thoughts and violent tendencies. He credits medical marijuana for saving his life.
He started a company, Neuro XPF whose focus is on the neuroprotective and antioxidative properties of CBD. He also founded the Gridiron Cannabis Coalition which advocates the use of marijuana as an effective treatment for neurological conditions.
Neuro XPF carries a wide variety of CBD products including tinctures, capsules, gummies, and performance shots, among others.
The Future of CBD In Professional Sports
While there is an obvious marketing advantage for a famous retired athlete starting a wellness company, it is refreshing to see these athletes- turned-advocates spreading the message about cannabis.
They are ideally positioned to share knowledge about CBD and cannabis to a demographic that may not otherwise be reached. We applaud them for staking their names and reputations on the cause of wellness and education surrounding cannabidiol.
These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.